Red Rose Marketing has an extensive portfolio of clients – please take a look and see how we have helped others
Character Gifts Limited is a supplier of licensed gift products to major high street retailers
Brief – Interim 4 month role to
- project manage the development of licensed products for the 2005 gift range
- deliver samples and packaging for the 2005 Gift Fair working with key licensors for approvals
- research new license opportunities
Reproduced with thanks to Character Gifts Ltd
Enham is a charity that exists to give disabled people opportunities to make choices in life
Brief – Project to manage the delivery of the customer relationship event taking place in March 2005
Brief – Project to
- manage the development of the Enham website by sourcing web developers and negotiating final contracts, directing and managing web developers / designers to deliver new look site
- research information with departments and jointly develop / write content for site
www.enham.org.uk
Reproduced with thanks to Enham
Corgi Classics Limited is a toy manufacturer also well known for the production of quality die cast scale models
Brief – Interim 9 month role to:
- support the MD by heading the marketing team until appointment of new Marketing Director and mentor the product managers through this period of change
- develop initial marketing strategies for two of the 2005 collectables ranges
- project manage the development of two 2005 collectables ranges for Spring / Summer (through from concept to final production) and developed structure for Autumn / Winter
- review and renegotiate licensing contracts with a number of key license holders at competitive rates
- research new license opportunities delivering full marketing reviews for management assessment
Reproduced with thanks to Corgi Classics Ltd
Hasbro UK Limited is one of the world’s leading toy companies
Brief – Ad hoc project to support Preschool Group Brand Manager with miscellaneous work covering financial / budget recommendations, preparation of media campaigns, and collation of promotional calendar for 05 lines
Brief – Interim 7 month role to
- act as Senior Brand Manager for Micro Machines, GI Joe, Star Wars and Disney brands
- develop marketing / brand strategy and plans for 04 product lines
- plan and initiate tactical advertising (TV) and promotions (trade and consumer focused) to support sell through of 03 lines
Reproduced with thanks to Hasbro UK Ltd
Variable Image Production Limited are digital colour printing specialists
Brief – advisory role to help develop business / marketing plans to grow business by enhancing existing customer base and looking at new market sectors
Reproduced with thanks to VIP Ltd
Cirondo Games Company Limited is the developer of Cirondo a strategically challenging with the depth of chess and the simplicity of chequers.
Brief – advisory role to
- work through the strategic marketing planning for the new business launch
- develop product packaging
Reproduced with thanks to CGC Ltd
Hasbro Europe Limited has recently merged into Hasbro UK Ltd, one of the world’s leading toy companies
Brief – Interim 8 month role to
- act as interim European Brand Manager for licensed pre-school brands
- manage global project for line extension on Rubbadubbers toy brand driving new product development for creative play items in expanding market segment of bath play through working with USA and FE delivering to UK retailer requirements
- manage relationships with licensors
- manage international project for development of toy lines for Koala Brothers
- manage international distribution for Teletubbies and Boohbah toys
Reproduced with thanks to Hasbro UK Ltd
Getting Back is a best selling complete guide to reshaping your body after childbirth
Brief – Ad hoc project to assist with the PR launch of the new DVD for postnatal fitness and nutrition targeting mums and mums-to-be by developing case studies with users, writing press releases and working with relevant publications and local media for placement
Reproduced with thanks to Getting Back Ltd
Chartered Institute of Marketing is the world’s largest international marketing professional body
Brief – 18 month project to
- develop a comprehensive 18 month event plan for the Thames Valley CIM branch with 2 styles of events; training sessions to support the CIM continuous professional development criteria and business meetings supporting best practise and enabling networking sessions
- undertake membership research to establish requirements for events and match training providers and guest speakers to meet the members needs
- source venues in appropriate locations for all events and manage / host the events
- undertake a one off market research project into membership profile and lapsed members
Reproduced with thanks to Chartered Institute of Marketing
DKA was a fully integrated marketing communications agency, with a strong focus on strategy, communications, media planning and buying, and research within new and traditional media
Brief – Ad hoc projects to
- assist with the development of company web site and launch of DKA Digital, a service to offer new technology solutions to marketing problems
- offer marketing consultancy services to meet specific customers needs with clients to support Business Development Director
Reproduced with thanks to DKA Ltd
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Referenced are used as mentions of projects and career work undertaken on behalf of the many clients and companies that have been worked for to highlight skills and expertise to potential clients.
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